Price Increase Email Template

Write a professional email announcing a price increase to existing customers:

Product/Service: [NAME]
Current price: [PRICE]
New price: [NEW PRICE]
Effective date: [DATE]
Reason: [BRIEF REASON - costs, improvements, etc.]
What customers get: [VALUE ADDITIONS]

Tone: Confident, transparent, value-focused
Do NOT:
- Over-apologize
- Be vague about the increase
- Make promises you can't keep

DO:
- Lead with value
- Be specific about what's changing
- Give adequate notice
- Include a clear CTA